Creative Cloud is Adobe's future (and yours, too)
No one rightly can accuse Adobe of playing the ostrich, digging in and pretending the cloud isn't changing the market for desktop software. The developer of popular publishing tools like InDesign and Photoshop takes huge risks that will either make or break future revenue. A year ago, Adobe unveiled the Creative Cloud subscription service. Today, in Los Angeles, the company rebranded CS suite as CC and moved all future features, updates and versions to the cloud subscription service. You want new Photoshop, Adobe will take your money monthly, baby.
I cannot understate the risk taken here, as Adobe delivers double-whammy to customers. Changing an iconic brand is trouble enough -- how people pay and what for, even more so. But the CC (for Creative Cloud) also demarks change, break from the old model for the new. With risks come rewards.
Surprise! Bing TV ad attacks Google
Bing has released its latest "Bing it on" challenge, a contest launched back in September 2012, and, along with that, comes new TV ads. As has become the M.O., Microsoft is going directly after the largest fish in the search sea -- Google. This time, Microsoft hits directly at the heart of Google -- Google, Kansas that is.
You may recall, back during the race to become the city which would receive Google Fiber, Topeka, Kansas changed its name to Google, Kansas. For that reason, Microsoft chose this as its attack venue for the new challenge and ad filming.
Tablets devastate laptop market
The white box battle is on, and laptops are losers. The big trend in tablets isn't iPad, contrary to public convention, but non-big-brand slates, which account for one-third of shipments, according to NPD DisplaySearch. Their success is good for Android, bad for Apple and worse for notebooks.
The early DOS/Windows PC market succeeded largely because of clones (like those from Compaq) and white label/box manufacturers and build-your-own enthusiasts. BYO isn't a tablet trend, but white box is, and its greatest impact is growth markets PC manufacturers count on -- or at least did.
Microsoft SkyDrive reaches 250M users
SkyDrive has been around since 2007, so perhaps there is no surprise that the cloud storage service has a large number of users. Combine its venerability with the fact the service is now rolled into Windows 8 and Office 2013, and you have a recipe for success. That is exactly what Microsoft reports today.
Microsoft's Mike Torres, group program manager for SkyDrive apps, says "the service continues to grow: since October 2012 when Windows 8 launched, 50 million more people have started using SkyDrive, helping us reach an important milestone -- over 250 million people are now using SkyDrive as the new place to save their files".
Tough luck Apple, non-big-brand tablets account for one-third of shipments
Apple's supremacy as tablet market leader may be even shorter lived than previous analyst forecasts suggest. Already, Android topples iOS share, and there is simple catalyst: White-box slates accounted for one-third of shipments last year -- a level NPD DisplaySearch predicts will continue in 2013 and beyond.
Android is the big beneficiary of the trend. In third quarter 2012, shipments exceeded iOS models, according to IDC. During first quarter this year, green-robot slates took 56.5 percent market share. At this pace, contrary to analyst predictions just a year ago, Android does to iOS in tablets what it did in smartphones -- take early leadership away from Apple.
Microsoft now issues ISO updates for Visual Studio
While many of us upgrade software by simply clicking a link -- frequently found in the Help menu -- many Visual Studio users would prefer other options. In fact, Demand is high for an ISO version of the latest update to the integrated developer environment, which recently moved the 2012 product to update 2.
Microsoft points out that many customers install Visual Studio Updates from the 'toast' pop-up notification or from the Extensions and Updates dialog. In tracking the release feedback, Microsoft also observed a set of users requesting an ISO image as an alternative way to download the update. The primary reasons seen for such requests, the company claims, is familiarity both with the format and with various download management tools.
So what’s next for Microsoft's Bing? [Q&A]
I’ve been using Bing as my primary search engine for nearly two months now, and I like it. While I personally think it still lags behind Google in some areas, it’s definitely improving. It delivers decent results, offers some great features and does an excellent job of integrating social sources like Facebook and Twitter.
I chatted with Bill Hankes, a director at Bing, to find out more about the service and the division's future plans, and also asked him about that divisive Scroogled campaign...
Best Buy is doomed
Best Buy is in trouble you know. It’s in the news all the time. I wrote a big column about it myself last year. Same store sales have suffered, corporate employees are being laid off, the big U.S. electronics retailer is pulling out of Europe. Best Buy management is in turmoil. The founder leaves in a huff, then tries and fails to take the company private, and is now making nice-nice with the same management he previously reviled. There’s a new head of stores (I wish him well), who thinks the answer is price matching, better sales training and paying workers to sell more stuff, which sounds like commissions to me (Best Buy was always anti-commission).
All this drama is generally lain at the feet of Amazon.com on the Internet and Walmart down the street, both of which have reportedly been cleaning Best Buy’s clock. Only they haven’t. Best Buy has been killing itself with bad Information Technology. It’s been a long, long time since I introduced a new Cringely Law, but here comes one (I’m not sure what number this is), courtesy of Best Buy: compartmentalized IT can kill companies that are understaffed and overstressed.
Microsoft preps Lync-Skype federation
Microsoft continues the trend of expanding the interoperability options of its flagship unified communications product, Lync Server 2013 -- federation with Skype arrives in June.
Microsoft Lync Server 2013 is an already impressive offering with instant messaging, presence, enterprise telephony, conferencing and collaboration features out of the box. The latest version of the Lync client features even tighter integration with Microsoft Office, as well as a robust mobile version for the three major platforms. Lync Server 2013 is also being touted as an enterprise ready PBX replacement with major improvements around high availability and disaster recovery options. Other highlights include support for a hybrid voice topology that integrates with Lync online, and support for virtualizing all workloads including voice. The product continues to make impressive inroads with enterprise customers, already adopted by 70 percent of the Fortune 500.
Microsoft's wonky payment system is oh-so last century
I subscribe to Office 365, as it is a great value -- for just under $10 per month I can install Office 2013 on up to five computers and even gain an additional 20GB of SkyDrive storage, taking my total to 45GB, thanks to being grandfathered into the 25GB free plan. The subscription even gives me a bit of free Skype that, perhaps, one day I shall actually use. All of this sounds great -- what more could you want? Well, how about a payment system that has customers in mind?
Over this past weekend, I had occasion to meet with the dysfunctional payment system that Microsoft has implemented. While I use many of the company's products, Office 365 Home Premium is my first occasion making monthly payments to the software giant. I am used to doing so with other services, such as Amazon.
You can have iPhone 5, I'll take HTC One
Anyone moving up from a feature phone to smart one and considering iPhone 5 should look at HTC One. From a design perspective, both stand out for mostly metal enclosures, and they share similar design aesthetics. On T-Mobile USA, HD voice is available for both phones, too. Beyond that, their functionality couldn't be more different, because of screen resolution, physical size and overall interaction -- the latter more about operating systems than anything else.
I probably would chose the One over S4 but haven't used the Samsung. I reviewed iPhone 5 in September and one is in process for the HTC flagship. Simply stated: One is the best smartphone I have ever used. The device is so beautiful, the display equally so, that I want to hold and caress the device. Often. Social and news UI BlinkFeed changes how and how often I use a smartphone. More. More. More. The smartphone makes me happy in a way not since the original iPhone nearly six years ago.
Microsoft branches out, expands Windows Phone developer network
Windows Phone remains well behind its biggest competition, iPhone and Android. But Microsoft is continuously looking for ways of changing the mobile landscape. A recent ad for the platform went viral and the company's app store continues to grow, along with new devices being released.
In fact, Microsoft's Todd Brix claims the company is "seeing strong results for the ecosystem since the launch of Windows Phone 8 with more than a 100% increase in app downloads and nearly 140% increase in paid app revenue".
Declare DRM freedom!
Oct. 10, 2007 is the day I threw off the chains locking my music. I purged the last DRM-protected file from my personal catalog -- and not by stealing. I purchased every track, and getting them Digital Rights Management-free wasn't easy six years ago. The base collection started from CDs. The problem: Songs purchased from iTunes, starting in April 2003. Later, Apple offered facility to remove copyright restrictions. Meanwhile, I repurchased some tunes, or just did without them.
But chains remain. Every video purchased or rented for download is DRM-protected. Far worse are ebooks. There, the unsung hero -- your advocate and champion -- is JK Rowling. In late April 2012, she released the entire Harry Potter series as ebooks, DRM-free, baby. Rowling is more than a hugely successful writer; she stands up for readers, too.
History repeats, as Android does to iPad what it did to iPhone
This week IDC released tablet market estimates and the figures are quite a bit off from my original Q1 estimate, but eerily similar to my revised estimate based on NPD's figures. Android tablets are poised to permanently steal the tablet market crown from the iPad, while Windows tablets continue to struggle. Let's take a deeper look at the figures.
Android now leads the tablet market, with a share of 56.5 percent, while the iPad's share falls below 40 percent. Windows tablets are still struggling, with a share below 4 percent and with struggling shipment figures, sell-through is always questionable.
Adobe plans to fix Reader flaw, just not now
When you produce two wildly popular platforms like Flash and Reader then you can expect to be targeted by those who wish to exploit them for gain. Such is the case for Adobe, the developer behind both applications. The company is a constant target for security exploits and malware, with the vast majority of "update Flash" pop-ups on the web being fakes that lead unsuspecting customers to a bad end.
The most recent is a flaw in Reader, discovered by McAfee researcher Haifei Li. To be fair to Adobe, this one is much less of a problem than some previously discovered. Li writes that "we successfully identified that the [PDF] samples are exploiting an unpatched security issue in every version of Adobe Reader including the latest 'sandboxed' Reader XI (11.0.2)".
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